Jersey department store De Gruchy has been named as the winner of the 'Mary Portas Recommends Playtex' window display.

The store faced competition from other independent department stores. The winning window display centres around three female mannequins dressed in the 'Mary Portas Recommend' range, viewed through an oversized keyhole. The voyeuristic illusion of being given unsolicited permisson to spy into a woman's bedroom made the window standout from the pack. 

The titillating scene also features champagne bottle, feather bowers and antique-style furnishings.